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licensees
Licensing is a contractual agreement whereby an organization grants another entity the commercial right to use its trademarked or registered logos and terminology, in return for a fee. USOC licensees have obtained the commercial right to use the USA 5-Ring logo on product and services. Unlike almost every other worldwide National Olympic Committee (NOC), the USOC does not receive continuing, direct government funding. Thus, the integrity of the USOC’s fund raising is tied directly to the support and cooperation it receives from the American public and from corporate America. Royalties from the sales of official USOC Licensed Merchandise are an important revenue-generating source for the USOC.
Altius Games // Olympic Challenge Board Games
American Identity // Premium licensee - sponsor premium products
Aminco International // Lapel pins, key tags, magnets and pin collecting trading bags. Money clips, pendants, charms and earrings manufactured in non-precious metals
Asset Marketing // Beijing Commemorative Coin Distributor
b. dazzle, inc. // Scramble Squares® 9-piece brain teaser puzzles
The Bob Beamon Collection L.L.C. // Ties & Scarves
Colonial Tag & Label Co. // Hangtags, sewn-in labels, holograms
Concord Industries // Executive office accessories, golf accessories, leather goods, and 3-D Christmas ornaments
CorpLogoWare // Sponsor premium products; product not available for resale
CorpLogoWare Jewelry // Fashion jewelry
Dale of Norway // Norwegian wool sweaters, hats & headbands
Extended Exposure // Scrapbooks, journals, picture frames
Fanticola Adamson Entertainment // Informational DVDs for Italy
Fine Art Ltd // Posters, lithographs and serigraphs
Footlocker.com // Catalog sales
Getty Images// Photography
Griffin Publishing // Professional Publishing including education material for the USOC.
ICARIA2000 // Encyclopedia of documentary archives of the IOC Museum
International Sports Multimedia Ltd. // Interactive Entertainment Software
Jon Hair Studio of Fine Art, LLC // Olympic-themed sculptures
Jump Rope Tech // High performance jump ropes
Museum Editions, Ltd. // 3-D lithographs
Nike // Official Award Outfitter - Apparel, men's, women's, children's headwear and footwear
The Northwest Company // Throws, pillows, adult & youth blankets
Omega // Watches, clocks
Panda America // Beijing Commemorative Coins Distributor
QVC // Television Shopping Channel
Roots// Official Parade Outfitter for the U.S. Olympic Team - Apparel, men's, women's, children's headwear leather jackets, and leather accessories
StyleScience // Lifestyle eyewear
Ultimate Skate // Informational Skating DVD
United States Postal Service // U.S. Commemorative Stamp
WIN Products Inc. // Laundry detergent
XP Apparel // Apparel - Men, women's, children's, outerwear, headwear, backpacks, tote bags, sport bags
XP Memorabilia // Olympic memorabilia
XP Retail // Branded brick and mortar retail stores
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